Strategic Partnership between TCL and Microsoft Powered by Artificial Intelligence

Strategic Partnership Between TCL and Microsoft

TCL announced that it has established a significant strategic partnership with Microsoft to integrate the latest artificial intelligence features into its first smartphone model of the NXTPAPER series, the TCL 50 NXTPAPER. This collaboration aims to enhance readability, efficiency, and accessibility. TCL aims to elevate the standards of the NXTPAPER portfolio through AI integration.

Within the framework of this collaboration, Microsoft’s cloud-based AI technologies will be utilized on TCL devices to enhance productivity and efficiency, particularly Azure’s Open AI Large Language Models (LLM) and Azure’s Automatic Speech Recognition (ASR) systems. These innovative technologies offer users customized advanced text processing and voice note-taking capabilities according to their dynamic needs. Therefore, a broader integration potential emerges across the NXTPAPER series, ensuring the continuous development of user-centric smart features.

Jefferson Li, General Manager of TCL Mobile Phone Unit, stated the following about this partnership: “Today’s mobile users expect much more than just connectivity; they want a smart and seamless assistance integrated into their daily lives. This partnership with Microsoft allows us to meet these needs by directly integrating advanced AI into their devices. Additionally, it helps us transform technological innovations into practical solutions that are both accessible and genuinely beneficial for our users.”

Microsoft AI Technology Leader Jeannette Baasner expressed the following regarding this collaboration: “At Microsoft, we see AI not just as a tool for automation but as a means to create deeper and more meaningful connections between technology and everyday life. Our partnership with TCL enables us to realize this vision and empowers users worldwide with our sophisticated AI technologies in intuitive and enriching ways. The goal of this initiative is to go beyond productivity and create a safer, more understanding digital ecosystem that respects user needs and privacy.”