PKT Launches Decentralized Media Network on Base Blockchain

Introducing PKT: A Revolutionary Decentralized Media Network

PKT is a groundbreaking decentralized media network founded by three brothers who became disillusioned with the traditional Hollywood film industry. This innovative platform is set to be one of the pioneering Decentralized Physical Infrastructure Networks (DePIN) to launch on Base, which is Coinbase’s layer-2 blockchain built on Ethereum.

Jesse Berger, one of the founding community members of PKT and the producer behind the Hollywood blockbuster Oblivion, has long sought ways to enhance transparency in movie production. Despite the success of his films, which have captivated millions globally, he often faced challenges in understanding the revenue flow and determining his rightful earnings as a producer. In an interview with CoinDesk, he shared his revelation: “Blockchain offers an immutable ledger that allows us to see every transaction transparently, along with the potential of smart contracts to facilitate programmatic payments.”

The PKT network, which aspires to be a decentralized alternative to platforms like Roku and Apple TV, initiated its journey in 2019 with its own proof-of-work, layer-1 blockchain. Their first streaming platform, BIA, a comprehensive hub for television shows and films, is slated to launch later this year.

Josh Berger, another founding member, emphasized the importance of aligning the incentives of the audience with those of the filmmakers. He stated, “The challenge for anyone trying to revolutionize the film industry has consistently been the alignment of incentives, ensuring that audiences feel invested in the success of the project rather than merely being consumers.”

For PKT, accessibility is key. Jesse Berger noted the necessity of making the platform appealing to everyday consumers who may lack knowledge about cryptocurrency. He remarked, “If we start using terms like ‘DePIN’ with the general public, we risk alienating our audience. Such jargon is only relevant within the crypto community. To succeed as a platform, we must communicate in a way that resonates with the average consumer, avoiding overly technical discussions.”

One noteworthy aspect for PKT’s crypto stakeholders is their strategic decision to operate on Base, positioning PKT among the first DePIN projects on this platform. This choice stems from several advantages, including the introduction of a stake-to-earn protocol that enables users to earn both daily and long-term staking rewards and yields.

“Our focus has always been on user-friendliness and broad adoption. We aim to be a significant player in a smaller ecosystem like Base. I have great confidence in Coinbase’s mission to lower barriers for participation in the crypto space,” Jesse Berger added.

As of now, the collective market cap for DePIN stands at an impressive $18.3 billion, according to CoinGecko, with roughly $5.5 billion of that value on Solana. In contrast, Base currently has less than $5 million.

Another compelling advantage of utilizing Base, as highlighted in a recent team release, is the technology upgrade that incorporates smart contracts and Web3 features. This enhancement simplifies scaling efforts and negates the need to maintain energy-intensive proof-of-work blockchains.

PKT is preparing to execute a 1:1 airdrop of its tokens on Base, which will occur in three phases: during the launch on February 21, 2025, and subsequently on August 21, 2025.