Beats introduced three new products in the Turkish market.

Beats Introduces Three New Products to the Turkish Market

Apple’s popular sub-brand Beats has introduced three exciting new products to the Turkish market. Among these new products are the over-ear headphones Beats Solo 4, the in-ear headphones Solo Buds, and the portable speaker Beats Pill. Each of them is equipped with the brand’s latest audio technologies, aiming to attract the attention of music enthusiasts.

Beats Solo 4

The Beats Solo 4 features an ultra-lightweight design, weighing only 217 grams. The UltraPlush ear cushions provide long-lasting comfort while offering effective passive noise isolation. The personalized spatial audio feature allows users to experience realistic surround sound. Additionally, high-quality call performance and voice assistant interaction is ensured thanks to improved microphones and a smart noise learning algorithm. The Solo 4 offers a battery life of up to 50 hours, allowing users to enjoy music without interruptions, and comes in matte black, gray blue, and cloud pink color options.

Solo Buds

The Solo Buds, although Beats’ smallest earbuds to date, promise impressive sound performance. Its specially designed acoustic architecture and dual-layered drivers enrich the music experience by minimizing micro distortions. The Solo Buds provide up to 18 hours of battery life and, with Fast Fuel technology, allows for 1 hour of use with just a 5-minute charge. With four different ear tip sizes (XS, S, M, and L), it offers optimal comfort and passive noise isolation. It stands out in matte black, storm gray, aurora blue, and transparent red color options.

Beats Pill

The Beats Pill catches attention with its completely redesigned look. It features up to 24 hours of continuous music playback and offers 2 hours of use with just a 10-minute charge thanks to Fast Fuel technology. With an IP67 rating for dust and water protection, it is suitable for outdoor use. Two Beats Pill speakers can be synchronized to be used in Amplify Mode or Stereo Mode. The noise learning algorithm, developed through machine learning, blocks unwanted sounds and better targets the user’s voice. It is launched in matte black, deep red, and champagne gold color options.

User-Friendly Features

All three new products are compatible with both iOS and Android devices and offer a wide coverage area with Class 1 Bluetooth connectivity. User-friendly features like one-touch pairing and automatic pre-pairing between devices also stand out. With advanced audio technologies and user-centric designs, Beats’ new products are expected to attract the attention of music lovers in Turkey.

No announcement has been made yet regarding prices and sales points, but the products are expected to meet consumers soon.