Tech
Uber ‘One Less Car’ Campaign
Uber is taking steps to reduce traffic congestion with the ‘One Less Car’ campaign. Campaign details and participation requirements are here!
Uber’s ‘One Less Car’ Campaign
Uber, which is going through turbulent times in our country, is still a popular transportation option in the USA. Uber has now launched the ‘One Less Car’ campaign to encourage people to leave their cars for a while and try alternative transportation modes.
Details:
- Uber will reward $1,000 in the campaign where they ask people living in the USA and Canada to abandon their private vehicles for five weeks.
- People aged 18 and over living in Los Angeles, Chicago, Washington D.C., Miami, San Francisco, Toronto, and Vancouver can apply between July 22 and August 25 to win the reward, which can be spent on alternative transportation modes such as public transport, Lime e-bikes and e-scooters, car rentals, and car-sharing.
- Uber will select a total of 175 participants and collaborate with the Behavioral Insights Team to measure the results of the experiment.
Uber stated that in a similar experiment conducted in Australia, participants preferred alternative transportation modes but expressed missing the convenience and constant availability of their own vehicles.